Line introduces opt-in social credit scores for its 80 million Japanese users

Today, I spent my afternoon in an amphitheater next to Tokyo Disneyland to watch Line’s annual conference. Line is one of the most prominent tech companies in Japan, with a chat app that virtually everyone here uses and which offers various adjacent services, from gaming to ride-hailing to personal finance.

Line’s international push didn’t really work out beyond high-profile stores selling merchandise of its cute mascot characters — another one just opened on Hollywood Blvd — and now the company is focusing on its core markets of Japan, Indonesia, Taiwan, and Thailand. As you’ll see from today’s announcements, the advantage of that approach is that the services can be far more meaningful in their potential for actual real-world usage,…

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