Apple is playing catch-up with the iPhone 11 camera

“Customers love iPhone because we focus on technologies that matter in their lives,” Apple’s Kaiann Drance said when introducing the iPhone 11 yesterday. If that’s the case, then Apple’s competitors have been doing the same thing for even longer when it comes to the camera. What might previously have been dismissed as gimmicks are now headline features for Apple.

The two biggest additions to the iPhone 11 camera system, the ultrawide lens and night mode, are commonplace on Android phones. That’s not really relevant for most iPhone buyers, who just want a phone that runs iOS and will enjoy the new capabilities. But since it’s impossible to know whether Apple has caught up to competitors in the area that matters most — basic image quality…

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via The Verge – All Posts

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