Amazon reportedly delays Prime Day until September as it works to restore normal shipping

Illustration by Alex Castro / The Verge

Amazon may delay its Prime Day promotional event until September as it tries to regain its footing amid a surge in demand caused by the coronavirus pandemic, The Wall Street Journal reported. Usually held over the summer, Prime Day has become a cash cow for Amazon; the 2019 event brought in an estimated $7 billion.

But like many online retailers, Amazon has had challenges keeping up with customer demand for home delivery during the pandemic. In March, the company said it would “temporarily prioritize” shipments of essential items like medical supplies and household products to help keep up with orders.

Amazon has also come under scrutiny for how it has been treating workers during the pandemic, with work stoppages and widespread…

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via The Verge – All Posts

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