What we can learn from a decade of dead Google projects

Liveblog images of Project Glass at Google I/O 2012

Google shows off Project Glass at I/O 2012

To tell the story of the last 10 years at Google, it helps to look at the products that no longer exist.

The decade started with Wave (launched 9/09, deprecated 8/10), then Buzz (launched 2/10, deprecated 10/11). There was also a Wikipedia clone called Knol (launched 8/08, deprecated 3/12), the Groupon clone Google Offers (launched 5/11, deprecated 3/14), and of course, the beloved RSS client Google Reader (launched 10/05, deprecated 3/13), whose absence I feel to this very day.

These are just the ones that came to mind. The official Killed By Google tracker counts 194 separate projects discontinued since 2006, although the site’s creators admit that they may have…

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