Illustration by Alex Castro / The Verge
For the first time in its history, Facebook is facing an organized boycott from advertisers set to begin July 1st. It’s not from small companies, either — large corporations including Hershey, Honda, and Verizon have stopped their spending. The goal of the Stop Hate for Profit campaign is to pressure the social media behemoth into changing how it handles hate speech and misinformation, including often incendiary posts from President *****. The companies pledge to stop advertising on Facebook and Instagram for at least a month.
Some companies have taken the boycott a step further, pulling advertising from all (or most) social media platforms — not just Facebook — and that list includes Coca-Cola, Starbucks, and Unilever. Microsoft has…