Reddit now lets subreddits design and hand out their own awards

Illustration by Alex Castro / The Verge

Today, Reddit is officially launching a new feature called Community Awards, which are new Reddit Gold-style medals that subreddits can design for themselves. The feature has been in testing on the site since April, but it’s now being rolled out to all eligible subreddits. The awards can be just as serious or silly as a subreddit likes. Over on r/iama for example, moderators have introduced a “Rampart” medal as a nod toward Woody Harrelson’s infamous AMA.

The Community Awards are an extension of Reddit’s existing awards, which started with the introduction of Reddit Gold. This original medal was a way for anyone to reward a fellow user for a quality post, while also generating revenue for Reddit. If you received Reddit Gold for a post,…

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