Peloton partners with Beyonce to create themed classes with the artist’s music

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If you purchased a Peloton bike or treadmill to exercise with during the pandemic, you’ll soon have a new collection of classes to take from a familiar artist. This week, Peloton announced a multi-year partnership with cultural phenomenon Beyoncé — the artist will help curate classes for the fitness company’s subscription service, starting with a series of Homecoming-themed classes in honor of historically Black colleges and universities. Peloton says that Beyoncé is one of the most requested artists for its playlists.

Based off the announcement, its unclear what Beyoncé’s “curation” entails, but if you’d like to see for yourself, Beyoncé-themed classes have already begun. There are meditations, outdoor runs, and bike rides scheduled for…

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via The Verge – All Posts

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