Most Pixel buyers are jumping ship from Samsung, study shows

Google’s latest Pixel smartphones are catching on, mostly by taking users away from other smartphone makers. According to a new study published by CounterPoint Research, more than half of Pixel 3 converts were previously using a Samsung phone.

Specifically, 51 percent of Pixel 3 buyers were formerly Samsung Galaxy owners, while only 18 percent migrated from iPhones, and 14 percent came from Motorola devices. Of the remainder of users who switched to the Pixel 3, about 17 percent came from “Other” smartphones. Overall, these are compelling stats that solidify the Pixel 3’s position as the smartphone that vouches for Android as a platform while confirming that it stole users from other devices within its own ecosystem.

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