IMAX announced today that it’s launching a new certification program called IMAX Enhanced that it’s developed along with audio and surround sound specialist DTS. The idea is that qualifying televisions, projectors, A/V receivers, sound systems, and other home theater equipment should provide the best 4K / HDR images and sound quality, in IMAX’s opinion.
The company doesn’t get specific about what qualifiers it considers before certifying a device, but it did say that they “meet a carefully prescribed set of the highest audio and video performance standards, set by a certification committee of IMAX and DTS engineers and Hollywood’s leading technical specialists.”
The program will launch this fall with its initial partners — Sony, Denon,…
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