Grubhub has been buying tens of thousands of domain names that resemble those of businesses they either work with or are pitching to get on the platform, reports New Food Economy. Those domains, of which Grubhub owns as many as 23,000, are used to resemble a landing page for the official business, complete with an online ordering form, despite the sites being completely unassociated with the restaurants themselves.
Restaurant owners are calling the practice predatorial, noting that Grubhub is leading customers to believe they’re ordering directly from restaurants to help businesses avoid paying fees to Grubhub. The online ordering giant, the largest in the country, is the parent company of multiple food delivery services, including…
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